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branding project

meeRin


Staring at the breath-taking deep blue
Unbreakably strong
Unfathomably wise
Fearlessly tender
Breeds every single souls
that we know from nothingness
While memory pieces come and go
like the breath of the ocean
The waves will take them all away together with the footprints we left on shore
In the end
We are all going back to that
Deep blue

brand position
oceanwear brand
target/
20-30 young women
love outdoor activities, yoga, fashion
enjoy a bit of vintage vibe
live in the moment
and also cares about environment
style/
timeless, tender, warm, details, daily
price/ 110-160£



meerin oceanwear
2021 spring/summer


